Sponsorships - CRSSD ‡ Festival Spring '25

28+29

SEPT_

CRSSD FESTIVAL

SPONSORSHIPS

MAR_01+02

/ 2025

SEP_27+28

/ 2025

MAR_07+08

/ 2026

SEP_26+27

/ 2026

#1 Boutique Festival in America

#4 Festival in America

#28 Festival Worldwide

VOTED BY DJ MAG READERS

Join us at the intersection of Music, Culture and Innovation

We get asked quite often,
“What’s the cost and what do we get?”

We like to take a step back and start by asking you,
“If you could do anything, what would you like to do? What do you want to ultimately get out of the partnership?”

OVERVIEW

CRSSD Fest

The Festival

Since its 2015 debut, CRSSD Festival has carved out a unique space in the global festival scene, championing left-of-center house and techno in Southern California while remaining fiercely independent. Held biannually in downtown San Diego, this premier electronic music festival attracts music lovers from around the world with its eclectic mix of house, techno, and live acts. Set against the quintessential waterfront backdrop, CRSSD features a 2-day experience with three stages showcasing world-renowned DJs and producers, complemented by craft beverages, gourmet food, and breathtaking sunset views. Heading into it's tenth year, the festival's three stages continue to showcase the burgeoning power and diversity of electronic music.

The Location

Our seaside venue is located at 1600 Pacific Coast Highway just across from the San Diego Bay and sharing space with the County of San Diego administration building.

Waterfront Park is just a mile from San Diego International Airport and within walking distance of Santa Fe Station, offering convenient access to Amtrak trains and trolleys. Located only a couple of miles from San Diego’s historic Gaslamp Quarter, the CRSSD experience extends after dark with a multi-venue afterparty program.

AUDIENCE

CRSSD Fest

The Reach

34K

ATTENDEES

OVER 2 DAYS

$

889

BILLION

MILLENIAL

BUYING POWER

$

69

,000

MILLENIAL

MEDIAN HOUSEHOLD INCOME

SOCIALLY
CONSCIOUS

AFFLUENT

PASSIONATE

INTERESTED
IN WHAT'S
NEW + NEXT

AGES

AGES 21 - 24

AGES 25 - 34

AGES 35+

LOCATION

San Diego

Los Angeles

San Francisco

National

GENDER

Male

Female

OTHER

Why CRSSD?

30%

The Lineup

25%

The Scene

20%

Interactive Content

15%

Fashion

10%

Specific Artist

85

%

ATTENDED

COLLEGE

94

%

ACTIVE ON

SOCIAL MEDIA

MUSIC

CRSSD Fest

CRSSD Alumni

Over the past 10 years, CRSSD Festival has become one of the main events on the dance music calendar.

CRSSD’s lineups have been characteristically diverse, blending different genres and eras of electronic music, and hosting the most influential artists to play across exceptionally strong lineups.

Rufus Du Sol

/

Odesza

/

Fisher

/

Chris Lake

/

Empire of the Sun

/

John Summit

/

Dom Dolla

/

Billie Eilish

/

Gorgon City

/

Duke Dumont

/

Fatboy Slim

/

Kaskade

/

Fred Again...

/

Flume

/

Disclosure

/

Portugal. The Man

/

Cloone

/

Hot Since 82

/

Four Tet

/

Aluna

/

Green Velvet

/

Jungle

/

Gesaffelstein

/

Amelie Lens

/

Boys Noize

/

Camelphat

/

Carl Cox

/

Charlotte de Witte

/

Jamie Jones

/

KAYTRANADA

/

Lane 8

/

The Martinez Brothers

/

MK

/

Nora En Pure

/

Patrick Topping

/

Purple Disco Machine

/

Seth Troxler

/

SG Lewis

/

Glass Animals

/

Underworld

/

Sofi Tucker

/

Michael Bibi

/

ZHU

/

Spring 2025 Lineup

The Spring 2025 lineup brings together the finest house, techno, and diverse live stars of the past and present. Moreover, CRSSD Festival’s 2025 Spring lineup showcases a diverse array of international tastemakers, renowned for its progressive approach to curation.

An authentic cornerstone of the global electronic festival circuit.

MEDIA + REACH

CRSSD Fest

CRSSD Festival’s diverse and trending musical lineups appeal to the mass media market. And, rooted in independent music culture, INFAMOUS PR helps our senior marketing team expand the reach of the stories of our exciting artists, events and brands which help garner millions of impressions each installment.

CRSSD Music Festival has been a fixture of the Southern California electronic circuit for more than a decade, having become so, and stayed so, on the power of lineups featuring a smart blend of legends, rising stars, reliable genres and experimental sounds.

Billboard Magazine

PR Editorial Breakdown

CRSSD FEST FALL '23

1,757,680,603

EDITORIAL REACH

UNIQUE MONTHLY VISITORS

152,795,133

POTENTIAL SOCIAL REACH

SOCIAL IMPRESSIONS

$16,258,545

AD VALUE EQUIVALENCY

EDITORIAL

REACH

Unique Monthly Views via SimilarWeb

TOTAL AVE

Ad Value Equivalency

Post-Coverage

452,635,880

$4,186,881.97

Pre-Coverage

11,007,566

$101,820.00

Announcements

1,294,037,157

$11,969,843.70

FALL '23 TOTAL

1,757,680,603

$16,258,545.67

Platforms Beyond Editorials

Partners + CRSSD Fest co-create content or experiences that are a win/win for both parties.

Artist Amplification

gorgoncity

Wow! San Diego, it’s been so long…can’t tell you how happy we are to back in one of our favorite cities in the world. @crssdfest thank you so much for having us back. Palm Stage tonight, then after party at Hard Rock. Let’s ave it ❤️❤️

sglewis

CRSSD remains one of the best Thanks for boogying with me SD

odesza

followthefishtv

chrislake

CASE STUDY

CRSSD Fest

x

Snapped

Red Bull Curates x CRSSD XPRESS

Mixmag combined forces with Red Bull for the one-of-a-kind party: Red Bull Curates CRSSD XPRESS, a private three-hour train commute from LA to San Diego bringing a handful of music enthusiasts to CRSSD Festival.

Featuring specially curated drinks, hors d'oeuvres, a jazz band, a colorfully outfitted staff and a full dance floor with music from tech house mavens Latmun and Patrick Topping, this magical train ride was a riveting traveling experience for all in attendance.

SUCCESS

Through this partnership and activation, Red Bull was able to drive product trial at a time of need and target usage occasion, increase brand awareness and social media engagement, earned media coverage, and was able to align with cutting-edge music and culture.

Play Video

PARTNERSHIPS

CRSSD Fest

Why Partner with CRSSD?

Sponsoring CRSSD Festival offers brand exposure to a diverse and engaged audience in a unique, immersive environment, allowing your brand to align with cutting-edge music and culture. You'll have the opportunity for direct interaction with festival-goers through on-site activations, creating memorable experiences that resonate with attendees. With a proven track record of delivering value to sponsors, CRSSD ensures strong ROI, from enhanced brand visibility to increased social media engagement.